Graphic materials in service of a community space and mission
The FeteKert Kávézó it was never "just" a café to me. It is more of a meeting point: an intersection of people, stories, and values. A place where the rhythm of metropolitan daily life naturally connects with the work, knowledge and handcrafted products of people living in the country’s most disadvantaged settlements.
When designing the graphic materials, my guiding principle was that they should do more than just inform, they should carry this philosophy forward. I created flyers, brochures, and various publications that introduced not only the operation of FeteKert but also the people and stories behind the scenes—those whose work appears on the shelves, the menu, and ultimately, in the daily operations.
These materials appeared at several events and festivals,where it was particularly important to engage those interested from the very first moment while remaining sincere and approachable. In addition to the printed surfaces, several marketing-oriented campaign videos were produced for Facebook, always focusing on the atmosphere and message of a specific event.
This project left a deep personal impression on me, as I had the opportunity to visit workshops operating in two of these developing settlements, which put the work into a completely different light. On these trips, it became truly tangible that this wasn't just about a concept or a brand, but about real people and real lives. This experience stayed with me throughout the design process and strongly shaped the visual direction that ultimately emerged.
GRAPHICLICK DESIGN
CLIENT
A community café and breakfast spot in central Budapest that connects city life and rural values by supporting the mission of the "Emerging Settlements" program.
CATEGORIES
- Graphic Design
- Print Materials
- Social Media
- Editorial Design
PROJECT FOCUS
- Graphic materials aligned with the existing brand identity
- Creative, non-formulaic solutions
- Visual communication of social messages
- Materials related to events and festivals
- Harmony between online and offline materials
For me, this project was about much more than graphic tasks. It is rare to work on something where such a tangible social impact stands behind the design.